Our story begins, like all successful stories, in identifying need and responding. My name is Eitan Koren. For many years I worked as an international logistics manager in hi-tech companies. After a while I felt a sense of exhaustion and decided to start an independent business and embark on a new path. At that time, I was about to marry Osnat, my life partner, my way and my business. Before the wedding, we went on an early honeymoon to Thailand and decided to order the groom's suit in personal sewing. After returning from the honeymoon Osnat went to the dry cleaning shop to send the suit to the cleaning, and when she came to get the suit back she received it in transparent plastic as well as the original cell phone in hand. She asked the seller: "Well, what am I doing with it? .. Throw it?" The seller immediately answered: "No, no .. Take good care of the flute because you can not get those in the country ..."
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